a little history.

Bride Pride began the same way a lot of good things do - with a simple conversation between two women in love.

Years ago, while living in Provincetown and running our beloved inn, Roux Provincetown, we decided we wanted to renew our vows during Women’s Week. But somewhere between morning coffee, cocktails on the porch, and dreaming out loud, the idea got bigger.

What if we invited other women to join us? Not just a few friends. Not just a small ceremony.

What if we leaned all the way into love and invited every woman on the planet to either get married or renew their vows - with us?

And just like that, Bride Pride was born.

What began as a heartfelt idea quickly became something much bigger than anyone expected.

People came - from local to international. Hundreds of women gathered beneath the Provincetown sky, standing side by side, publicly and joyfully declaring their love for one another during the height of Women’s Week.

Some were getting legally married for the very first time. Others were recommitting after years - sometimes decades - together. Some came from nearby, some traveled across the country.

There were tears. Wild cheering. A town celebration. Complete strangers hugging each other like old friends. Couples who had waited their whole lives for a moment that finally felt possible.

And something extraordinary happened. Bride Pride became more than a ceremony.

It became:

  • a celebration of LGBTQ+ love

  • a gathering of community

  • a joyful act of visibility

  • and a moment in history

Yes, there were headlines. Yes, there was talk of Guinness World Records. But what stayed with people most was the feeling.

The feeling of being surrounded by hundreds of women all choosing love at the same time. So much love, we decided to do it in Provincetown twice.

Now, Bride Pride begins its next chapter in St. Petersburg, Florida. And honestly, St. Pete feels like the perfect place.

Creative. Joyful. Inclusive. Bold. A city that knows how to celebrate individuality and community in equal measure.

Bride Pride St. Pete will once again invite couples from across the planet to gather together for a shared ceremony experience unlike anything else, whether you’re saying “I do” for the first time or saying it all over again.

People raising their hands together in a crowd outdoors on a sunny day.
Two women standing close together outdoors against a stone wall, smiling at the camera. The woman on the left has dark hair styled in curls and is wearing a white top with earrings. The woman on the right has short blonde hair and is wearing a white shirt with a black strap over her shoulder.
Two women smiling and embracing in front of a stone wall.
Two women standing close together in front of a stone wall, smiling. One woman has blonde hair and the other has red hair. They are outdoors.
Large crowd of people gathered outdoors on a sunny day, some taking photos or videos, with trees and buildings in the background.
A large crowd of people gathered outdoors in front of a white, Victorian-style house with a porch and a tall, pointed roof. There is a person playing guitar on the porch, and some people are taking photos or videos. The sky is clear and blue, and there are trees around the house.
Large outdoor gathering of people attending a wedding ceremony on a sunny day, with a church in the background.
A group of diverse women, some wearing sunglasses and others with glasses, gathered outdoors in front of green foliage. They are smiling and appear to be celebrating, with some holding phones to take pictures or videos.
Two women are embracing tightly outdoors during daytime, with one woman having short platinum blonde hair and multiple earrings, and the other woman with dark red hair. Other people are visible in the background.
Close-up of two smiling women, one with blue eyes and curly hair in a suit, and the other with light brown hair with pink floral hair accessories and earrings, standing in front of a bamboo background.
A smiling newlywed couple standing in front of a textured stone wall, the groom with short blond hair wearing a white shirt and black vest, the bride with long dark hair wearing a white wedding dress and a floral crown.
Two women smiling and celebrating outdoors, standing on a stage with microphones and a brick wall in the background.
Two women smiling and celebrating outdoors, standing on a stage with microphones and a brick wall in the background.
Two women smiling closely together at an outdoor event, with a bamboo fence and string lights in the background.

Photos from Bride Pride Provincetown. Dan McKeon, Photographer

A large crowd of people gathered outdoors, many wearing sunglasses, dressed in casual and semi-formal clothing, with some smiling and talking. The scene suggests a festive or public event.
Two women smiling and facing each other with a stone wall in the background. They are wearing rainbow-colored shirts with the text 'Love Happens Here' and are dressed in casual clothing, with one wearing sunglasses and the other a colorful headscarf.
Group of people dressed in formal attire at a wedding celebration outside a building.
An older woman with short gray hair and blue glasses speaking into a microphone outdoors, wearing a black jacket.
Four people are embracing each other in a close group hug at an outdoor event. They are smiling and wearing casual clothing, with some wearing glasses and jewelry. The background shows other people mingling.
A large crowd of people gathered outdoors in a sunny park or street. Many are engaged in conversation, taking photos, or observing something. The background features trees, houses, and a sports court surrounded by a fence.
A smiling couple, the man with short blond hair in a tuxedo, and the woman in a white and gold wedding dress wearing a flower crown, standing in front of a stone wall.
A woman with short curly blonde hair is smiling while singing into a microphone and playing an acoustic guitar during a performance.
Two women are on a stage outside, fist bumping and smiling at each other. One woman has short gray hair, glasses, and is wearing a sleeveless black and white dress with black boots. The other woman has short dark red hair, glasses, and is wearing a black sheer top and black pants.
Two smiling people, a woman and a man, standing outdoors with a wooden fence and green trees in the background. They are holding drinks in clear glasses filled with a yellow beverage and appear to be celebrating or enjoying a gathering.
Two women are facing each other and smiling, with one holding a microphone and papers, standing in front of a stone wall.